Established fitness management company European Corporate Wellbeing (ECW) have been commissioned to develop, manage and operate a new state-of-the-art sports facility at Bournville College, in Longbridge. Under a joint venture arrangement ECW will extend these facilities to both students and private memberships.

Case Study Johnson Reed supply gym equipment leasing to new Bournville College

Established in 2005, ECW is a specialist fitness management company providing health & wellbeing services to predominantly bluechip companies. ECW now holds management contracts to provide in-house leisure facilities for clients such as Proctor & Gamble (Germany), Bupa, Telefonica/O2, FSA & Bank of England (UK), and Johnson & Johnson (US).

ECW have developed the leisure centre as part of the £66m modern state-of-the-art new Bournville College campus. Open 24 hours to student members and private members, there will also be a sports hall available for classes up to 11pm, 7 days a week. Both Sport England and the UK Badminton School have committed to using these new facilities on a regular basis. Bournville College is a large general further education college with over 11,000 students, with the main campus located in Birmingham, with smaller campuses around 3 miles away.

The new College is now open and is one of Europe’s most modern further education facilities, with an investment of £66 million just part of a recent £1 billion regeneration project in South West Birmingham.

ECW are responsible for investment in the new fitness equipment and they have leased this asset over a 5 year term. We are delighted to have provided approx. £200,000 in finance for the new gym equipment. We have extensive experience providing gym equipment leasing throughout the UK, and we’re proud to include ECW and Bournville into our Portfolio.