The Diplomat Hotel near Llanelli is a long-established hotel on the South Coast of Wales, owned and run by the Jenkins family. Part of the Best Western group, considerable development has been carried out over the years. With fifty luxury en-suite bedrooms, three restaurants and several function suites, the hotel has recently been restored and refurbished, and is considered to be one of the best spa venues in the country.
Part of the refurbishment programme involved replacing some elderly gym kit with new fitness equipment supplied by Matrix Fitness. In the hotel and leisure club industry, gym equipment can take a bit of a hammering, so it needs replacing to keep up with customer demand for constantly improving facilities.
We have a long-standing relationship with the suppliers, Matrix, a well-established manufacturer and global distributor of the state-of-the-art CV kit that we financed for the hotel. Matrix like dealing with Johnson Reed because we understand the hotel and leisure club market, as well as the equipment they need. With us they know that they can shorten the sales cycle and lessen the credit risk with our prompt payment, once the goods have been delivered. With us, the client’s happy and the supplier’s happy too – it’s a win win situation, every time, with Johnson Reed providing the gym kit finance.
